Don't miss opportunities to improve your website experience, lift conversions and increase sales because your data was sampled.
Capture User Experiences: Insightech captures 100% of user experiences with video replays of their experience on your website - without random sampling the data.
Low maintenance, low effort: With one line of tracking code you can retrospectively answer business questions with confidence, attribute marketing campaign traffic and serve behavioural insights to product teams.
Click maps work with Dynamic Content: Modern websites use dynamic content which is constantly changing (such as personalised recommendations, variable pricing and image carousels). Rather than limiting your analysis to high level zones on the page, Insightech helps you measure in detail the conversion impact of these individual elements (including the dynamic content on the page).
Point and click segmentation: Create and analyse segments of your traffic who encountered specific error text (for example coupon code or payment failed errors). Measure the conversion impact of these scenarios then escalate to developers to fix.
Iterate designs faster with web developers: You know where the problem is but your developers will want to recreate the issue before deploying a fix. With Insightech's Notes feature you can share individual moments where the visitor got stuck.
Happier customers: Quickly recreate specific error scenarios from customer support tickets to understand how that visitor was impacted. Create a segment to find similar visitors who had the same problem and measure the how much it impacted conversion rates.
Privacy first: Data entered into form fields is private by default meaning sensitive customer details on payments pages remain confidential when sharing session replay recordings with others in your team or across the business.
Understand digital experience from the user perspective with Session Replay.
Intuitively interact with any page content or issue to measure its real-world value. Get advanced out-of-the-box measurement capability to quantify the impact common events and behaviour are having on your conversion funnels.
Know where the critical failure points are throughout your user acquisition flows with Interactive Funnels. Explore how conversion rates differ between user segments. Understand why users abandoned their cart to maximise your conversion rates.
The longer friction points go unresolved the more they directly impact conversion rates and revenue. Save notes for colleagues and visually communicate exact points in time from session replays. Work collaboratively to get your team up to speed faster.
"Insightech gives a much clearer picture of our upstream data without the need for complex implementations or setup. Pair that up with direct access to raw data, you have a very powerful tool at your fingertips.
On top of analysing traffic to the website, Insightech went outside of their scope of work to assist with building related customised projects to cater to unique problems faced."
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