Improve the effectiveness of your marketing campaigns, reduce campaign cost-per-lead, and convert more visitors that land on your website.
Minimise friction points in the conversion funnels with actionable insights through dynamic funnel reports and visual form analysis. Watch session replays to understand why audiences drop off from the funnels and optimise the experience without guesswork.
Gain behavioural insights on landing pages as soon as the campaign has been launched. Understand how audiences interact with the page, and what influences or distracts them away from clicking key call-to-actions. Improve your landing pages with rich and actionable insights.
All the data you need to optimise on-page activities and improve on campaign effectiveness, is tracked out-of-the-box. Clicks, page scrolling, mouse movements, and even content loaded and seen, all tracked with a single tag.
Increase A/B testing success rates, with accurate insights on which A/B Tests, content, and website features, influence your visitors to convert the most. A/B tests can be focused on the biggest opportunities to increase conversions, by removing blockers, or re-organising your content.