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Stop the Guesswork

Less than 22% of businesses are satisfied with their digital conversion rates. Acquisitions are the crux of your success in unlocking business growth.

What is visual analytics?

There are so many web analytics tools out there, all geared at helping you see the big picture to get the best out of your website. While some are great at crunching the numbers, they often lack the visual context of your website so you can better understand what to fix.‍

Why is my CTA not getting any love?

In this blog post, we are going to show you how you can find out the reasons people don’t click on your landing page call to action link with Insightech. With the insights you will find, you will be able to develop solutions to optimize your landing page.

Why is my website not performing like it used to?

With more people turning to online channels, what do you do with that increased traffic? And more importantly, how do you turn that traffic into profit?

Why users abandon your funnel (and how to fix it)

Do you really know why customers abandon your checkout funnel? In this article we breakdown the main reasons why traffic isn't converting.

Australian Institute of Business uncovers $600K revenue opportunity with Analytics

AIB found it difficult to understand abandonment across their funnel as the data provided by Google Analytics and other platforms was inconclusive.

Better digital experiences with Adobe Target + Insightech

Adobe Target is currently one of the leading solutions for web marketers and UX designers to perform A/B testing campaigns for their websites. The reason is it …

Blue Bungalow achieves 16X ROI from content analysis

“In a matter of weeks, we uncovered an incremental revenue opportunity with Insightech that delivered an ROI of 16x”

- Emma Filliponi, E-Commerce …

How diagnosing funnel abandonment unlocked 23X ROI for Southern Cross NZ

About Southern Cross New Zealand

Southern Cross opened for business in 1961, introducing health insurance to New Zealanders and laying the foundations for one …

How Insightech protects user privacy and PII

Protecting users’ privacy, and maintaining the highest data security standards are central to everything we do at Insightech. However, it is equally as …